Monday, March 21, 2011

Prendismo Receives Grant for Growth

Prendismo has received a grant as part of the Grants for Growth program supported by the CenterState Corporation for Economic Opportunity (CEO) in Syracuse, NY.

Funding from Grants for Growth will provide Prendismo with additional capital needed to develop and launch a new product, BackChannel-MD. BackChannel-MD will improve medical education by enabling doctors to easily build online clinical case studies with relevant digital video and image files (i.e. sonograms, X-Rays, MRIs, etc). These case studies can be shared with other doctors, medical departments and institutions around the globe. BackChannel-MD, will allow vital teaching moments to be captured and used for generations of medical education as well as provide an active platform to improve patient diagnosis and treatment.

“Applying Prendismo’s technology to the critical process of educational, clinical and peer assessment will provide a new resource to historic methods within the medical community”, said Kirsten Barker, President of Prendismo, “and securing outside funding through the competitive process of Grants for Growth further demonstrates interest in BackChannel-MD.” The initial cases included in this platform will be contributed by multiple academic medical institutions including SUNY Upstate Medical University in Syracuse, NY, as well as, Duke University Medical Center in Durham, NC.

For more information on this award, see this link.

Sunday, March 20, 2011

Frank Farwell's New Book on Becoming an Entrepreneur

Chicken Lips, Wheeler-Dealer, and the Beady-Eyed M.B.A: An Entrepreneurs Wild Adventures on the New Silk Road is the new book released by Frank Farwell. This book details Farwell's decision to leave a steady job in magazine editing and venture out into the wild world of entrepreneurship.

Prendismo has clips from an interview with Farwell. In this one, he shares his definition of an entrepreneur being "someone who makes something out of nothing".

Interested in reading about his new book? Click this link to the book on amazon.

Wednesday, February 16, 2011

Prendismo Speaks With Bob Langer

Robert S. Langer is the David H. Koch Institute Professor at the Massachusetts Institute of Technology (there are 14 Institute Professors at MIT; being an Institute Professor is the highest honor that can be awarded to a faculty member). Dr. Langer has written over 1,100 articles. He also has approximately 760 issued and pending patents worldwide. Dr. Langer's patents have been licensed or sublicensed to over 220 pharmaceutical, chemical, biotechnology and medical device companies. He is the most cited engineer in history.

In an interview captured in the Prendismo Collection, Langer shares his thoughts on startups, the role of the scientist and the businessperson in a new venture and common challenges and pitfalls during the process of building a company.

In this clip, Langer states:
"Actually the number one thing that ultimately determines a company's success is the people and particularly the business people as compared to the scientists, even though I wish it were the other way around."

Click here to see more of his interview.

Monday, January 31, 2011

Prendismo Works With Goldman Sachs on Their 10,000 Small Businesses Intiative

Prendismo has been working with Goldman Sachs for the past year on their "10,000 Small Businesses" initiative.

Launched in November 2009, Goldman's 10,000 Small Businesses program promised to foster new jobs by providing practical business education, access to capital and mentors to established small businesses, starting with a group in New York City who took seminars at LaGuardia Community College. Prendismo provided the digital media enrichment for the courses to bring these small business owners and entrepreneurs the real world wisdom that is often lacking from more traditional business and training programs.

Details about this program's success were highlighted in a January 31, 2011 piece in the Daily News.